Ryonet Blog

Author - Marshall Atkinson

The Problem With Taking Anything

One of the most incredible aspects of the screen-printing industry is the incredible diverse spectrum of customers that we can appeal to for our services. We literally can do anything for anybody. This is such a powerful fact that I think a lot of...

Water – The Achilles Heel of the Industry

If you remember your Greek mythology, Achilles was the hero that was dipped into the water of the river Styx as an infant by his mother Thetis to give him divine protection in battle. Because she held him by his heel, that was the only part of his...

The Evils of Procrastination

I’ve been meaning to write an article that focuses on procrastination for some time now. Seriously! Don’t laugh. Somehow, I just keep putting it off. Other topics come up that may be a little more relevant to the industry. Things happen. (Ba Da...

The Shop Riddle

Here’s a riddle for your shop: What has hands, but no arms? There isn’t a head, but there is a face without eyes. It can run, but never walks. What is it? Answer: A clock of course! Everyday in your shop, regardless of your size, time will always be...

The Problem in Chasing Two Rabbits

The Chinese philosopher Confucius said, “He who chases two rabbits, catches neither.” Meaning, it’s crucial that you focus your attention on one primary target. So when you stop and think about your shop’s sales and marketing are you chasing one...

Marketing Your Screen Printing Shop with Social Media

Need customers? They certainly are out there. The good news is that it is even easier than ever before to get them to notice your shop and become your newest customer singing your praises. How do you do that you may ask? Using the power of social...

Effectiveness

Effectiveness is Doing the Right Thing

First and foremost in our shops we only have so many hours in the day. The big question that you need to constantly ask is, “What are the people in my shop doing with that time?” Are they doing work that matters? How do you know for sure? One of the...

Staff Accountability in a Screen Print Shop

Do your employees frustrate you because they lack the initiative to achieve stated goals, miss deadlines or just can’t seem to keep to an accurate production schedule? Do they sometimes just not follow up with some basic tasks and things get missed...

Your Baby is Ugly

“What did he just say?” Your baby is ugly?! Here comes the hate. And by baby, I don’t mean your offspring. I mean your t-shirt design, embroidery idea or product plan for your new apparel line. Look out. Are you sure you are going with that? Be...

The Beating Heart of Customer Service

Have you ever examined the basic core expectations of customer service in your shop? From your customer’s point of view how do you think your shop rates on these fundamental ideas? This is important, as how you treat your customers and the lens that...